How it works...

A 4-step program to launch your product in the European market, offline and online.


Step 1 : Market

Marketplaces solution

Market your product in the best

European marketplaces.

More than 300 millions visitors enjoy shopping in our 12 marketplaces partners.

  • Product description with keywords and attractive content

  • Shipment & package

  • Customer support

  • Be visible in 5 to 12 marketplaces

  • First rating with consumers feedbacks


Step 2 : Launch

Innovation Bar

Offer a qualitative customer

experience to your customer

We believe that the best way to promote an innovation 
is to share with customer all his potential. Be visible and available in 5 permanent shelves inside 5 tech stores thanks to our "Boulanger" partnership.


Step 3 : Share

Live streaming show

Be part of a unique live streaming

show for new technologies & innovation

Diffuse your product to early adopter with real interactions & feedbacks from live chat

  • A talk show about your product as an entertainment for people with 3 host and world-tech guest 

  • Reach thousands of views in several live show of 2h during your campaign on Twitch, Facebook, Youtube & Instagram

  • Attract people to discover your product offline/online

  • Create unique content to diffuse and repeat on social network

Step 4 : Build

Promotional events

Promotional events to meet

the early majority in Europe

Build your brand awareness with promotional events to announce the launch of your product and availability online.

  • Average 500 demos per events

  • 8 events of 72h in 3 month

  • 8 cities in Europe

  • 5 countries

  • 3 ambassadors full-time with training


  • Analyse of feedbacks in the field 

  • Consulting and marketing recommendation for the market

  • Retail negotiation to scale in stores

  • Optimize sales conversion online

Our team provide a solution to understand the market, launch a product and seize retail opportunities to scale fast.

Step 5 : Learn & scale

A successful launch in the market with a turnkey solution
for innovative product

Why launching your product with So sample ?

Building your brand equity

Market reaction through Offline representation and live show is the best metric to convince distributors & consumers to scale your business.

Better product elasticity perception. 

Value proposition introduction by story telling, ease the product value perception in the eyes of the consumer.

+ 15% sales than your usual sales in the market

Long term vision through content online creation and customer experience offline.

Proud to work in partnership with

Ready to launch your smart product ?

Get access to our business cases, our process & audience details